HIPP (Happy Intelligent Progressive Parenting), the country’s first parenting lifestyle magazine, tackles a crucial and relevant topic this November: social awareness.
With the past month’s intermittent weather leaving the Philippines and more than hundreds of thousands of its citizens battered and lacking (of a home, a loved one, a pet, material possessions), HIPP offers its readers solutions and inspirations that may help in preventing (or could come in handy during) trying times.
From featuring a host of ways to be earth-friendly starting in your own home to teaching kids to appreciate Mother Earth’s various animal species, and featuring charitable organizations the family can contribute to, this month’s issue definitely seeks to make a difference.
HIPP readers will be inspired by individuals like the husband-and-wife team of Vince and Patricia Hizon, both of whom already run their own foundations (Vince Hizon Foundation and Everyday Is Your Birthday), and who again showed their fine selfless form when they rescued children from an orphanage in Marikina.
Educator Joy Abaquin, an advocate of Filipino culture, the environment, and Multiple Intelligence learning, writes on how to develop an attitude of gratitude in your kids in "Raising Grateful Kids." Celebrated thespian Menchu Lauchengco-Yulo is featured as this month’s "Hot Momma," her passion for her craft having made a relevant impact on the Philippines’ growing theater scene.
And on HIPP’s cover, broadcast journalist Karen Davila is this month’s HIP Parent of the month. Davila, who began her advocacy for children’s education several years ago with World Vision, shares with readers her indefatigable spirit and passion for making a difference with the information she wields on "The Power that makes a Difference."
These outstanding individuals will definitely serve as inspirations to HIPP’s readers at a time they need it the most.
Apart from heightening readers’ awareness of today’s socially relevant issues, HIPP also sees to it that life does not go uncelebrated. In store for readers in this month’s HIPP includes the latest fashion must-haves for moms, kids and—because they are as much part of our family—pets! HIPP is all about celebrating a healthy lifestyle, and what better way than to start with your Self—"Cut above the rest" features four lucky moms’ much deserved makeovers; "Giving angels a voice," highlights the benefits the growing field of Music Therapy offer—reduces stress, promotes alertness, to name a few; and "Building new memories," tells the tale of how a grandmother’s quest to building her dream house unwittingly created a new ancestral home for her children. Looking for new places to celebrate with family? HIPP features restaurants that are at the forefront of Filipino cuisine in "Homegrown flavors," and one that’s slightly off the beaten path in "New family favorites."
The stories mentioned only make the tip of the iceberg–grab a copy of HIPP and it’s an exciting month ahead for you and your family. HIPP, the newest publication from Sesame Seed Creatives Inc.–a sister company of Manila Bulletin Publishing Corporation – is targeted towards the Gen X parents in the upper B to C market. HIPP magazine was born to serve the needs of this modern, forward-thinking niche. This monthly glossy addresses the fast-changing dynamics of today’s parents and families, as well as the day-to-day issues that concern every family.
Why "parenting lifestyle"? Modern parenting–particularly among those belonging to Generation X–involves more than just balancing your career and providing for your kids. It’s about staying true to who you were even before you became parents; and enhancing and forever improving your essential self while integrating your children into this never-ending adventure. HIPP understands this–which is why it isn’t just a "mommy mag." Rather, it’s for parents who acknowledge their own uniqueness even after having kids–and who actually realize that self-awareness is enhanced with having children!
HIPP is priced at P120 and is available in leading bookstores and newsstands nationwide.