FRIDAY |AUGUST 31, 2007 | PHILIPPINES

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Consumers can do more
for the environment


THE current onslaught of rains are teaching Filipinos one thing about solid waste management: it’s not being done enough. Floodwaters now rise where they used to be nonexistent. While it would be easy to pinpoint responsibility to garbage collectors, LGUs, and manufacturers, there are options, too, that every day consumers can take advantage of to stem the tide of garbage. The question is, are we doing our part?

In 2000, Republic Act No. 9003, otherwise known as the Ecological Solid Waste Management Act was put into effect. Under it, regulatory bodies that deal with solid waste management on the national, provincial, and municipal levels were created. Notably, RA 9003 also required garbage to be segregated at the source, including households, institutions, and commercial establishments.

Rewards and incentives are provided to encourage the public to take effective action in solid waste management. Since then, there have been some efforts to make every regular consumer an environmental advocate. However, these initially did not gain the widespread acceptance every one hoped.

But last June, a reusable grocery tote called the GreenBag was launched by corporate giants SM Supermarket and Hypermarket and Unilever Philippines. The GreenBag encourages the stores’ millions of customers to do their part in reducing waste. To date, almost 200,000 GreenBags have been given to shoppers, and according to SM, the vast majority of those who have it are avidly reusing it. SM even went as far as rewarding their SM Advantage Club members with extra points every time they opt to use the GreenBag instead of the usual plastic bag upon checking out of its supermarkets and hypermarkets. There is also a blog consumers can visit (www.green-bagblog.blogspot.com). These two companies have inculcated a "green" shopping habit among so many at such a strategic time and venue. Which household, indeed, does not go to the supermarket at least once a week?

The program has already inspired other big local chains to implement something similar. Department stores and book shops have already followed suit, helping truly spread environment consciousness among the general public. With SM’s and Unilever’s GreenBag, concerned consumers have the power to make a difference and help make excessive flooding, as well as other disadvantages of overflowing garbage, things of the past.

In a recent survey by the EcoWaste Coalition and Greenpeace, it was discovered that more than half of the junk found in Manila Bay is composed of plastic bags, which release pollutants into our waters, air, and soil, clog our canals, and poison animals. Each household reusing at least one GreenBag for every week in two years can cut the need for regular sized plastic bags by as much 200 pieces. When multiplied by millions of Filipino shoppers, the projected 2010 figure of 29,000 tons of generated daily waste may not happen at all. Hopefully, before the year ends, other members of the retail sector will similarly address the country’s solid waste management problems as well. The popularity of local reusable shopping bags were a long time coming, especially since it has been nearly seven years since RA 9003 was implemented. But it is an encouraging movement. With such support from the corporate sector, and through places that people frequent, how indeed can we not do our part?

 


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