April 20, 2018, 8:51 am
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1 Philippine Peso = 0.07053 UAE Dirham
1 Philippine Peso = 1.99923 Albanian Lek
1 Philippine Peso = 0.03418 Neth Antilles Guilder
1 Philippine Peso = 0.38677 Argentine Peso
1 Philippine Peso = 0.02467 Australian Dollar
1 Philippine Peso = 0.03418 Aruba Florin
1 Philippine Peso = 0.03841 Barbados Dollar
1 Philippine Peso = 1.59228 Bangladesh Taka
1 Philippine Peso = 0.03034 Bulgarian Lev
1 Philippine Peso = 0.00724 Bahraini Dinar
1 Philippine Peso = 33.62742 Burundi Franc
1 Philippine Peso = 0.0192 Bermuda Dollar
1 Philippine Peso = 0.02503 Brunei Dollar
1 Philippine Peso = 0.13175 Bolivian Boliviano
1 Philippine Peso = 0.06526 Brazilian Real
1 Philippine Peso = 0.0192 Bahamian Dollar
1 Philippine Peso = 1.26032 Bhutan Ngultrum
1 Philippine Peso = 0.18403 Botswana Pula
1 Philippine Peso = 384.48243 Belarus Ruble
1 Philippine Peso = 0.03837 Belize Dollar
1 Philippine Peso = 0.02421 Canadian Dollar
1 Philippine Peso = 0.01858 Swiss Franc
1 Philippine Peso = 11.41406 Chilean Peso
1 Philippine Peso = 0.12052 Chinese Yuan
1 Philippine Peso = 52.12791 Colombian Peso
1 Philippine Peso = 10.7778 Costa Rica Colon
1 Philippine Peso = 0.0192 Cuban Peso
1 Philippine Peso = 1.71039 Cape Verde Escudo
1 Philippine Peso = 0.39282 Czech Koruna
1 Philippine Peso = 3.39601 Djibouti Franc
1 Philippine Peso = 0.11551 Danish Krone
1 Philippine Peso = 0.94891 Dominican Peso
1 Philippine Peso = 2.1798 Algerian Dinar
1 Philippine Peso = 0.24262 Estonian Kroon
1 Philippine Peso = 0.33916 Egyptian Pound
1 Philippine Peso = 0.52276 Ethiopian Birr
1 Philippine Peso = 0.01551 Euro
1 Philippine Peso = 0.03865 Fiji Dollar
1 Philippine Peso = 0.01348 Falkland Islands Pound
1 Philippine Peso = 0.01349 British Pound
1 Philippine Peso = 0.08525 Ghanaian Cedi
1 Philippine Peso = 0.89975 Gambian Dalasi
1 Philippine Peso = 172.80584 Guinea Franc
1 Philippine Peso = 0.14089 Guatemala Quetzal
1 Philippine Peso = 3.95007 Guyana Dollar
1 Philippine Peso = 0.15072 Hong Kong Dollar
1 Philippine Peso = 0.45249 Honduras Lempira
1 Philippine Peso = 0.11491 Croatian Kuna
1 Philippine Peso = 1.24505 Haiti Gourde
1 Philippine Peso = 4.8093 Hungarian Forint
1 Philippine Peso = 264.60534 Indonesian Rupiah
1 Philippine Peso = 0.06739 Israeli Shekel
1 Philippine Peso = 1.26727 Indian Rupee
1 Philippine Peso = 22.73862 Iraqi Dinar
1 Philippine Peso = 806.60649 Iran Rial
1 Philippine Peso = 1.91031 Iceland Krona
1 Philippine Peso = 2.37565 Jamaican Dollar
1 Philippine Peso = 0.01361 Jordanian Dinar
1 Philippine Peso = 2.06171 Japanese Yen
1 Philippine Peso = 1.92145 Kenyan Shilling
1 Philippine Peso = 1.32194 Kyrgyzstan Som
1 Philippine Peso = 76.97331 Cambodia Riel
1 Philippine Peso = 7.61206 Comoros Franc
1 Philippine Peso = 17.28442 North Korean Won
1 Philippine Peso = 20.40042 Korean Won
1 Philippine Peso = 0.00575 Kuwaiti Dinar
1 Philippine Peso = 0.01575 Cayman Islands Dollar
1 Philippine Peso = 6.25043 Kazakhstan Tenge
1 Philippine Peso = 158.93989 Lao Kip
1 Philippine Peso = 28.9034 Lebanese Pound
1 Philippine Peso = 2.99693 Sri Lanka Rupee
1 Philippine Peso = 2.50451 Liberian Dollar
1 Philippine Peso = 0.22892 Lesotho Loti
1 Philippine Peso = 0.05855 Lithuanian Lita
1 Philippine Peso = 0.01192 Latvian Lat
1 Philippine Peso = 0.02543 Libyan Dinar
1 Philippine Peso = 0.17577 Moroccan Dirham
1 Philippine Peso = 0.31452 Moldovan Leu
1 Philippine Peso = 0.94968 Macedonian Denar
1 Philippine Peso = 25.52333 Myanmar Kyat
1 Philippine Peso = 45.86134 Mongolian Tugrik
1 Philippine Peso = 0.15521 Macau Pataca
1 Philippine Peso = 6.76013 Mauritania Ougulya
1 Philippine Peso = 0.64144 Mauritius Rupee
1 Philippine Peso = 0.29902 Maldives Rufiyaa
1 Philippine Peso = 13.70175 Malawi Kwacha
1 Philippine Peso = 0.35007 Mexican Peso
1 Philippine Peso = 0.07459 Malaysian Ringgit
1 Philippine Peso = 0.22915 Namibian Dollar
1 Philippine Peso = 6.87536 Nigerian Naira
1 Philippine Peso = 0.59554 Nicaragua Cordoba
1 Philippine Peso = 0.14884 Norwegian Krone
1 Philippine Peso = 2.01652 Nepalese Rupee
1 Philippine Peso = 0.02629 New Zealand Dollar
1 Philippine Peso = 0.00739 Omani Rial
1 Philippine Peso = 0.0192 Panama Balboa
1 Philippine Peso = 0.06176 Peruvian Nuevo Sol
1 Philippine Peso = 0.06241 Papua New Guinea Kina
1 Philippine Peso = 1 Philippine Peso
1 Philippine Peso = 2.21836 Pakistani Rupee
1 Philippine Peso = 0.06459 Polish Zloty
1 Philippine Peso = 106.04187 Paraguayan Guarani
1 Philippine Peso = 0.0699 Qatar Rial
1 Philippine Peso = 0.07223 Romanian New Leu
1 Philippine Peso = 1.16816 Russian Rouble
1 Philippine Peso = 16.22066 Rwanda Franc
1 Philippine Peso = 0.07202 Saudi Arabian Riyal
1 Philippine Peso = 0.14768 Solomon Islands Dollar
1 Philippine Peso = 0.25792 Seychelles Rupee
1 Philippine Peso = 0.34667 Sudanese Pound
1 Philippine Peso = 0.161 Swedish Krona
1 Philippine Peso = 0.02513 Singapore Dollar
1 Philippine Peso = 0.01349 St Helena Pound
1 Philippine Peso = 0.42646 Slovak Koruna
1 Philippine Peso = 146.53351 Sierra Leone Leone
1 Philippine Peso = 10.79316 Somali Shilling
1 Philippine Peso = 380.06338 Sao Tome Dobra
1 Philippine Peso = 0.16804 El Salvador Colon
1 Philippine Peso = 9.89015 Syrian Pound
1 Philippine Peso = 0.22917 Swaziland Lilageni
1 Philippine Peso = 0.599 Thai Baht
1 Philippine Peso = 0.04602 Tunisian Dinar
1 Philippine Peso = 0.04292 Tongan paʻanga
1 Philippine Peso = 0.07736 Turkish Lira
1 Philippine Peso = 0.12961 Trinidad Tobago Dollar
1 Philippine Peso = 0.56365 Taiwan Dollar
1 Philippine Peso = 43.7488 Tanzanian Shilling
1 Philippine Peso = 0.50259 Ukraine Hryvnia
1 Philippine Peso = 70.84694 Ugandan Shilling
1 Philippine Peso = 0.0192 United States Dollar
1 Philippine Peso = 0.54158 Uruguayan New Peso
1 Philippine Peso = 154.65719 Uzbekistan Sum
1 Philippine Peso = 1139.831 Venezuelan Bolivar
1 Philippine Peso = 437.43038 Vietnam Dong
1 Philippine Peso = 2.00538 Vanuatu Vatu
1 Philippine Peso = 0.04922 Samoa Tala
1 Philippine Peso = 10.16881 CFA Franc (BEAC)
1 Philippine Peso = 0.05185 East Caribbean Dollar
1 Philippine Peso = 10.16881 CFA Franc (BCEAO)
1 Philippine Peso = 1.83983 Pacific Franc
1 Philippine Peso = 4.79931 Yemen Riyal
1 Philippine Peso = 0.2292 South African Rand
1 Philippine Peso = 99.66391 Zambian Kwacha
1 Philippine Peso = 6.95026 Zimbabwe dollar

Tourism as a success story

DESPITE being unable to hit its primary visitor arrival target, the overall growth of the tourism industry under the leadership of President Aquino is seen as a success story by both the public and private sectors.

Record tourism arrivals have been posted year-on-year, starting 2010, growing at an average rate of 8.25 percent, besting regional and global growth.

Benito Bengzon, undersecretary for tourism planning, said that while the original target of 10-million arrivals will not be achieved this year, the Department of Tourism (DOT) is still glad that it stuck with this ambitious fighting target.

The 10-million arrival goal, backed by the It’s More Fun in the Philippines Campaign, gave the government and private sector a chance to rally behind a fighting target, he said.

“If we had stopped at a much lower figure, then I don’t think it would have that rah-rah campaign. Look at the effect it has had on the Filipinos, there is a greater appreciation for tourism. In that respect, it has really fired up people. Are we below target? I don’t have to answer that. But we have to look beyond the target,” said Bengzon.

Despite only hitting half the goal, international tourist arrivals are still at a new record. It has grown from 3.02-million in 2009 to an estimated 5.2 million visitors in the end of 2015, a big milestone for the local tourism industry.

Domestic tourism also posted aggressive growth, as it exceeded the 2015 target of 51.7 million target in 2014 with 54.6-million travellers.

International tourism receipts have also been enjoying an upward trend, with overall revenues seen at P350.4-million in 2015 coming from 135.5 million at the start of the administration.

These increases in the economic contributions of tourism under the Aquino administration have set a new benchmark for the industry, according to Aileen Clemente, president of the Asean Tourism Association.

“These are the milestones and benchmarks, that we have looked at and they show a success story. Although of course, there is still room for improvement, nobody is ever satisfied. But as far as milestones are concerned, we achieved a lot,” she said.

The growth of the tourism industry in the last five years has surpassed expectations of the private sector, according to Eugene Yap, president of the Hotel and Restaurant Association of the Philippines (HRAP).

“We are very happy with the efforts and the results made by the Aquino administration. This is the first time that the administration was able to bring tourism to one of the forefront priorities of government service,” Yap said. 

Improvement in Travel and Tourism Competitiveness 

Among the major accomplishments the tourism industry garnered in the last five years, is the improvement in the ranking of the Philippines in the Travel & Tourism Competitiveness 2015 report of the World Economic Forum.

Coming from the 82nd place in 2013, the country placed 8 notches higher in the T&T Competitiveness Index. The Philippines ranked 74th out of 141 economies surveyed by the report.

The government’s prioritization of travel, international openness and price competitiveness contributed to the improvement in the country’s ranking.

Still, the Philippines lags behind many of its Asean neighbors, some of which ranked in the top 50. Singapore was ranked 11th, Malaysia, 25th, Thailand 35th and Indonesia 50th.

Safety and security concerns, as well as poor infrastructure, weighed down the country’s standing.

Clemente echoed the findings of the report, saying that lagging infrastructure development, as well as natural and man-made incidents hampered what could have been a faster growth for the tourism industry.

“Our airports and air agreements grew at a slower pace than the growth of tourism. This did hamper growth. If it was aligned by the timeline of the DOT, then we would have hit our targets,” she said.

Under the National Tourism Development Plan

All of the accomplishments made by the tourism industry in the years 2010-2015 all fall under the framework and strategic direction of the National Tourism Development Plan.

This roadmap has been guiding the public and private stakeholders on how to develop a sustainable tourism industry.

“Everything is aligned and part of the blueprint or roadmap for tourism from 2010-2016,” said Bengzon.

The three main strategic directions of the NTDP are: improving international air access and connectivity, development of world class tourism products and destinations and the empowerment of local executives and improving capabilities of the frontliners.

“The government recognized the need to modernize, improve and update the structure and vision of tourism. It progressed much because there was a clear framework that was done to ensure the movement,” said Clemente.

While there was a huge leap in tourism seen during the last five years, all three sources said that past administrations should also be credited in the success the industry has been seeing.

“The previous administrations, from Marcos and Aquino, each one made its own stride for the development of tourism. Aquino revitalized, continued, reassessed and reengineered the whole tourism industry. We have more awareness now than ever before,” said Yap.

Proper planning and development through years spanning different administration has built the tourism industry to what it is today, added Bengzon.

“Whatever successes we have now is a result of what we have built on through the years. When you look at tourism, while we say the benefits can be immediate or faster trickle than other industries, we have to take in mind it takes many years of proper planning and development before you can get to a stage like where we are now,” he said.
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