If the greatness of an individual is
determined by how much she is celebrated long after her passing,
Teresita Reyes, or Mama Sita, certainly belongs to the pantheon
of the truly illustrious. Years after her death, her
contributions to Philippine culinary culture continue to inspire
young cooking enthusiasts, students of culinary arts, as well as
a new generation of youthful gourmets.
Mama Sita’s, the brand of sauces and mixes,
which she created with the single-minded purpose to make
time-honored recipes more convenient to cook, has made classic
dishes relevant to the fast-changing lifestyles of modern
Filipinos. Under the brand, Mama Sita created the first sinigang
mix, which is now enjoying massive popularity among cooks and
homemakers not only in the Philippines but worldwide.
From that ingenious invention, Mama Sita’s
has spawned a host of innovative products that have also since
found wide favor and acclaim— reflecting her enduring spirit of
enterprise, and her sense of discovery. Among these products are
the barbecue sauce and barbecue marinade, oyster sauce,
kaldereta mix, and more recently, the pang-gisa mix.
The Mama Sita Foundation named after Teresita
Reyes oversees the research and implementation of new breeding,
planting and harvesting techniques to help farmers gain better
harvests and healthier yields. In Los Baños, it has successfully
bred the Luz Calamansi—a variety of bigger and juicier calamansi
named after the late First Lady Mrs. Luz Magsaysay
Mama Sita’s quest to help propagate
Philippine cuisine lives on in the company’s various cooking
demos held in public venues such as malls and office cooking
demos, and through local food exhibits. Mama Sita’s, the brand,
also participates in institutional activities and
provincial/regional cooking festivities.
Last year, Mama Sita’s joined several
international food exhibits to help reinforce its presence
abroad and introduce the unique tastes of Filipino cuisine to
the foreign market. Mama Sita’s has left indelible impressions
among food lovers in Cubuk in Turkey, Guam, Washington,
Australia and Taipei. The international expositions have also
helped the company establish strong bonds with Filipino
communities abroad.
Indeed, Mama Sita lives on... in the delicious food products
that continues to capture taste buds both here and abroad.