MasterCard Worldwide, Allied Bank and
Philippine Airlines will introduce the Mabuhay Miles World
MasterCard, the 1st
World MasterCard in the Philippines.
The Mabuhay Miles World MasterCard represents the foremost
premium credit card within the MasterCard portfolio in the Philippines.
The card will provide global acceptance, preferential access
and treatment, recognition, exclusivity and exceptional service.
The discretionary spending of the affluent and rich
households across Indonesia, Malaysia, Philippines, Singapore and Thailand is
estimated to reach a staggering $55 billion by 2015.
In the Philippines alone, that is targeted to reach $7.6
billion - more than double their discretionary expenditure of $3.5 billion in
2005.
According to Allied Bank EVP and Retail Banking Group Head
Peter N. Yap, Allied Bank's collaboration with MasterCard and Philippine
Airlines reinforces the bank's commitment to provide excellence and reliability
to its customers. "The Mabuhay Miles World MasterCard is our way of showing our
sincerest gratitude to our customers for their loyalty and support," he said.
The Mabuhay Miles World MasterCard offers benefits that are
"more than miles ahead" of the rest. It offers the lowest point-to-mile
conversion (P38 to a mile) within the Philippine Airlines, bringing cardholders
closer to getting complimentary flights aboard the airline than any other card.
Cardholders are entitled to a high credit limit and separate
peso & dollar billings for local and international transactions with an option
to pay their dollar billings in peso.
Also making every trip more convenient is cardholders' exclusive access to
the Allied World Assist concierge service and round-the-clock emergency medical
and travel assistance via International SOS, the world's leading provider of
medical assistance, international healthcare, security services and outsourced
customer care.
