Opportunities abound for businesses carving on the country’s huge housing backlog. Housing projects are on the safe mark if they keep the cardinal rule of staying within the viable price range.
But safe on profit margins is certainly not what only spells the best for a property company like the New San Jose Builders Inc. (NSJBI).
Opting to further impact on the quality of life for the nation’s basic unit, the family, NSJBI raises the bar for life by expanding on the usual recreational site and swimming pool concept and comes up with a new competition-ready members-only Sports Complex, the first of its kind in affordable condominium offerings.
NSJBI chairman Gerry Acuzar said the company looks far at the benefits that the new Sports Complex, covering total space of over 2 hectares, brings to the communities that NSJBI serves.
For the company that has been a trailblazer in its class since its inception in 1986, the equation reaches to the promotion of active and healthy lifestyles in NSJBI communities. It extends further to national sports development, as the sports enclave provides facilities that are fitted to competition standards, and thus, provides a good venue for training and much-needed tournaments and leagues.
Homeowners in Victoria Station 2 near the MRT’s GMA-Kamuning Station and Victoria de Manila 2 on Taft avenue gain exclusive access to the 6-lane bowling facilities, Olympic-length swimming pools, fully-equipped and professionally-manned gyms, tennis, badminton and basketball courts, billiard halls, open activity centers and a members-only spa that are part of the Sports Complex.
The extensive indoor and outdoor sports facilities are also going to sport upbeat modern designs such as glass-enhanced features, as added treat to the exclusive club-goers and patrons.
NSJBI’s Sports Complex is the largest and the only one of its kind in this bracket. NSJBI, in collaboration with top, professional sports facilities managers, is set to operate the Sports Complex in a way that would sustain the high-level upkeep of the facilities and maintain the exclusivity of use by members.
"We’ve been a genuine provider of the Filipino dream through decades. And we fulfill this leadership role today as we truly know the needs and aspirations of our market," said Acuzar.
According to Acuzar, by promoting an active lifestyle and increased social interaction, NSJBI caters to the lifestyle definition requirements of different kinds of potential buyers. "With the sports complex, we tackle in a single sweep our individual buyers’ needs to achieve balanced recreation and work, our family buyers’ need to truly provide a healthful environment and the need of our communities for positive social interactions," he explained.
The company believes that the investment demonstrates the lengths it will go through to add truly add value to Filipinos’ hard-earned home outlay and get their clients forward in the direction of their lifestyle aspirations.
"The sports facilities reaffirms our commitment to the modern Filipino family," said Acuzar. "With the influx of high tech gadgets, children today spend so many hours sitting down, enjoying their computer games, watching television and interacting with friends through texting and instant messaging. Families need venues to encourage children to be physically active and we are addressing this need without sacrificing affordability of our projects. "
Acuzar added that while people cannot do away with this tech-wave, parents have the option to ensure that children get the necessary physical exertion for healthy and optimal living. Acuzar referred to statistics that show the decreasing life expectancy of people. Although advances in medicine help lengthen lives, many factors including sedentary, inactive routines erode these advances.
As a pioneer in creating living communities, careful planning has been a key component of NSJBI’s developments. The addition of the Sports Complex brings about a wide array of possibilities for events, tournaments and sports-cum socials planning.
Acuzar beamed with the company’s vision that the NSJBI sports complex will fortify relationships in Filipino families while helping nurture, discover and train the country’s sterling sports talents. "We are glad and excited to see the fruits of this investment, as manifested in the active lives of people," he said.