NEW YORK - JPMorgan Chase & Co.’s biggest challenge
in integrating Bear Stearns Cos may be making sure there’s still
something left to integrate.
An exodus of Bear employees, who could take their
unsettled clients with them, may further erode what value is left at the
fallen investment bank.
"The people who make money for Bear Stearns get in
the elevator and leave every night," said David Hinkel, who advises
companies on merger integration issues for consulting firm Towers
Perrin. "Due to the nature of the business, the people are the
business."
Wesley Fredericks, a partner at law firm Heller
Ehrman said, "What often happens in these situations is that the cream
of the crop goes early and can re-establish themselves somewhere else."
Motivating and keeping Bear’s 14,000 employees, which
collectively lost about $3 billion on their Bear holdings over the past
month, as the investment bank collapsed, is a big problem for JPMorgan.
CEO Jamie Dimon has reportedly called rival Wall Street firms and warned
them to back off.
On Monday, JPMorgan raised its offer for Bear, which
last year traded above $170 a share, to about $10 a share in stock. The
original bid on March 16 was about $2 a share. JPMorgan also struck a
deal to buy 95 million new Bear shares, a stake of 39.5 percent.
All told, the deal will cost JPMorgan roughly $9
billion in stock, transaction-related costs, and potential losses from
Bear’s portfolio.
The revised offer was intended to seal the deal and
encourage Bear clients and employees to stay put. But employees are
facing massive layoffs, with media reports saying up to half of Bear’s
staff could get cut.
While doubts about the future of Bear businesses at
JPMorgan persist, the bank has decided to integrate Bear’s prime
brokerage and clearing operations. It is also keen on keeping the retail
brokerage business, which will continue to operate under the Bear name,
according to people familiar with JPMorgan’s plans.
"Uncertainty breeds fear. People are going to start
to vote with their feet," said Towers Perrin’s Hinkel.
"You’ll have an initial wave of talent that will walk
out of the organization immediately. The bigger concern is the second
wave of people who will potentially leave six months from now. The
longer this goes on, the greater the risk of talent flight will be."
In a bid to retain Bear employees, JPMorgan is
offering packages to keep them from leaving.
Most bankers who are offered jobs by JPMorgan would
receive a bonus in JPMorgan stock that matches their last bonus at Bear.
Employees who are not offered jobs will receive a cash bonus of at least
30 percent of their 2007 compensation if they stay through the
completion of the deal, according to people familiar with the situation.
Top-performing retail brokers are due to receive a bonus of as much
as 100 percent of their annual production — 75 percent in cash and 25
percent in stock. Another bonus is in the cards if their output rises
over the following three years, another person close to the situation
said. - Reuters